Specialty Foods have always been an important product category for us.  We work closely with people to bring their product to market and to give it some ‘pop’ on the retail shelf.  These caramel apples look so good you almost want to take a bite out of your screen or smart phone – and the packaging should look just as good.

Why do people buy new specialty foods?  TASTE is the number one reason, followed by the desire to eat a natural and healthy diet.  Make sure your product satisfies both of these desires in your consumer.  What are they buying – according to the Specialty Foods Association, these are the top categories for 2014:

  • Chocolate
  • Olive and other Oils
  • Cheese
  • Coffee
  • Salty Snacks

We get specialty foods – and we get the passion you put behind your product.  Partner with us, and we will help you take your dream to the next level.


*Sources – Image from and data from 2014 Specialty Food Consumer report.


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This blog post was written by Scott

President of Rose City Label - I am the primary blogger and marketing driver for our company. I can help with just about any label challenge - let my 24 years experience work for you!